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Key figures for business management

The cockpit of eight figures along the three perspectives growth, earnings and substance – what they say, how they interact and whether and how teamspace delivers them.

Business management only becomes steerable once you condense it to a few clear figures. This article belongs to layer 3 of the business-management guide – “measurable data” – and describes the cockpit of eight metrics: what each says, how they interact, and honestly: whether you reach them with teamspace.

What’s special: These metrics do not arise anew; they condense the metrics of the operational processes. Where a figure comes from is linked in each case – the cockpit is only as good as the data maintenance beneath it. And: it is not the single figure that counts but the interplay (high utilisation + low margin = lots of work, little return).

Three perspectives, three questions

The eight figures sort into three perspectives:

  • Growth: Is enough coming through?
  • Earnings: Do we earn on what we do?
  • Substance: Are we productive and financially stable?

Growth – is enough coming through?

MetricWhat it saysWith teamspace?
Order intakeA leading indicator for future revenue – what comes in as orders.Direct – from orders and order values; visible in the financial reports or under Future revenue.
Pipeline valueExpected sales opportunities, weighted – the lead-in for the coming months.Direct – the sales-opportunity analysis; see Key figures for sales.
Revenue forecastA projection from open orders and pipeline.Direct – the Future revenue report; see Key figures for billing.

Earnings – do we earn enough?

MetricWhat it saysWith teamspace?
Revenue (actual)The central performance metric – realised revenue per period.Direct – the Invoicing analysis of the financial reports.
Project marginThe profitability of projects – do we earn on the work?Direct – the automatically calculated contribution margin; see Key figures for project delivery and for cost control.

Substance – are we productive and stable?

MetricWhat it saysWith teamspace?
Employee utilisationBillable against available hours – the productivity benchmark (70–85%).Direct – the Capacity analysis of the employee reports; see Key figures for the employee process.
Revenue per employeeTotal revenue divided by headcount – a rough measure of productivity.⚠️ With analysis – teamspace knows revenue (invoicing analysis) and headcount; you form the ratio yourself, a ready-made metric is not guaranteed.
LiquidityHow many months of fixed costs are covered (benchmark 2–6).⚠️ Indicative only – the receivables balance and expected income provide pointers; real liquidity (bank balances, cash flow) belongs in financial accounting, not in teamspace.

In short: what teamspace delivers – and what you contribute

  • Straight from the system: order intake, pipeline value, revenue forecast, revenue (actual), project margin and employee utilisation. These figures condense the operational processes automatically.
  • With a little analysis: revenue per employee – formed from revenue and headcount.
  • Outside teamspace: real liquidity/cash flow belongs in financial accounting; teamspace delivers only receivables and forecast signals.

The common thread stays the same: the cockpit is only as reliable as the operational data maintenance beneath it – and only as effective as the consistency with which red is acted on. As maturity rises, the monthly Excel report turns into a live cockpit with early warning – see the maturity levels in the guide.